But LeBron James, over the past five years, has made hundreds of decisions and utterances that play out in public. It happens a half-dozen times every day of his life, at arenas, and charity events and hospitals, representing the United States or the Cleveland Cavaliers or Nike or any of a dozen different corporate sponsors; he has to say something appropriate or greet someone in an awkward situation or act as the team leader and primary decision maker. And 99.9 percent of the time he does exactly the right thing. If we're keeping count on the behavior scoreboard, its LeBron James Gets It Right 299, LeBron Goofs 1. That's the ledger.
I disagree with Wilbon. James' behavior pretty much trumps whatever good will he established before this incident. As the expression goes, "Adversity doesn't build character, it reveals it."